Barack Obama
Political endorsements may have little sway on undecided voters
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Thousands of New Mexicans have already voted and Election Day is only weeks away. Which means politicians around the state are in high gear spreading their respective messages through commercials and campaign events. But one tactic many politicians are also using to signal undecided voters is endorsements from high-profile politicians. A New Mexico political scientist said those major endorsements will impact the election but it’s not entirely clear how much it will help or hurt campaigns to get a stamp of approval from a former U.S. president, a New Mexico governor or a sitting U.S. Senator. University of New Mexico political science professor Lonna Atkeson told NM Political Report those endorsements only go as far as the endorser’s approval rating.